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Client Overview:  
RightSize is the nation's premier home exchange listing service which gives its members a cost-effective alternative to a real estate sale or purchase and provides them the flexibility to accommodate a lifestyle choice or financial need.
 
Market Situation:  
The online home exchange market is a fast growing one.  In the time since the housing bubble burst property owners have been seeking alternative real estate solutions as a result of dramatically falling real estate prices.  To facilitate this need there have been several companies which have sprung up offering their services to this new segment of property owners.
 
Dynamic Solutions:  
AdEasel began the process by providing valable consulting services and comprehensive research into this new market by studying the competitive companies, brands, messaging, creative design, technology solutions & services that each offers.  What quickly followed was Branding, User Experience, Communication Systems, Database Development and Web Design & Development.  The accelerated development timeline allowed RightSize to quickly establish itself amongst a fast growing and competitive market.

Web Site: 
LiveRightSize.com

Downloads & Resources: 
 RightSize Case Study


 









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