Client Overview:
Aldred Homes is a family-owned business representing generations of builders and architects that build some of the most inspiring homes in Indiana. oming Soon.
 
Market Situation: 
Aldred Homes is in a very competitive market, with many builders in neigboring areas that offer homes at a lower price range, and Aldred Homes needed to clearly position its business in the market and showcase the quality of its homes.  Aldred Homes recognized what Adaptive Easel has accomplished with Harvest Homes in nearby markets, and contacted us to develop a custom strategy for their business.
 
Dynamic Solutions:
Adaptive Easel helped Aldred Homes refine its branding and marketing, and developed interactive online applications to showcase its homes & plans, features & amenities, lots & communities, and clearly present the difference that Aldred Homes offers to its homebuyers.  AdEasel worked very closely with two generations of Aldred builders and designers, paying close attention to detail throughout the design and development process, to create new web & marketing strategies, assets and applications that would serve Aldred Homes for generations to come.