Client Overview:
Active Insurance is a leading local auto insurance provider in Wicker Park, Chicago.
Market Situation:
Active Insurance wanted to improve its online presence, integrated marketing, and results-driven advertising, while catering to both English and Spanish speaking consumers. Active Insurance had hired another agency to build its new site, but it had been months without much progress, and they were not happy with the results.
Dynamic Solutions:
Adaptive Easel designed and developed a bilingual interactive web site, integrated online and email marketing applications, bilingual content management systems, advertising programs, data tracking & analysis, and helped to refine the brand identity at the same time. Needless to say, Active Insurance was much happier with the response, and more imporantly, the results they received by working with Adaptive Easel as their agency of record. |
